B2B lead generation tactics: A recipe for success

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Lead Generation Tactics: A Recipe for Success by Mac McIntosh

Download my 24-page e-book with proven B2B sales lead generation tips and techniques.

Mac McIntosh’s how-to guide with proven B2B sales lead generation tips and techniques

Successful B2B marketing includes using a broad range of tactics. This “recipe for success” guide gives you the knowledge how to drive lead generation with:

  • Relationship marketing
  • Direct marketing
  • Online marketing
  • Events and tradeshows
  • Additional tactics

It also includes a Sales Lead Generation Checklist to maximize results.

M. H. "Mac” McIntosh

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M. H. "Mac" McIntosh is described by many as one of America's leading business-to-business sales and marketing consultants and marketing speakers. He is president of Mac McIntosh Incorporated, a marketing consulting firm specializing in helping companies get more high-quality sales leads and turn them into sales. More about Mac...