B2B sales and marketing publications and websites

If you’re a business-to-business (B2B) sales and marketing professional, here are useful links to industry magazines and e-zines. Ad Age – A must read for anyone who uses or is responsible for print or electronic advertising. Direct – The authoritative resource for direct marketing practitioners that delivers strategies, new ideas and industry trends. DM News […]

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B2B sales and marketing associations

If you’re a business-to-business sales or marketing professional, these links to industry associations may interest you. American Marketing Association (AMA) An international organization, the AMA serves all levels of marketing professionals-from executives to students. Business Marketing Association (BMA) The BMA is the leading professional association in the USA for B2B marketers and communicators. Corporate Event […]

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Other business-to-business marketing resources

If you’re a B2B marketing professional, try these useful links to other resources. AcquireB2B – Mac McIntosh’s demand generation agency. Advanced Common Sense – Home of Web usability expert Steve Krug, author of “Don’t Make Me Think! A Common Sense Approach to Web Usability” – Provides B2B proofreading services online in as little as […]

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