Sales management

I’ll help you improve your sales leads, your lead management, your sales techniques, and the revenue will follow.

Don’t just meet your sales goals. Exceed them.

I’ll show how to turbo-charge your B2B sales lead generation, lead qualification, and lead management with proven strategies that will help you:

  • Consistently beat your competition in reaching qualified prospects
  • Convert more inquiries and leads into sales
  • Spend your time with the best prospects
  • Generate more revenue for your company

With more than 20 years of advertising, marketing and sales experience, I specialize in helping companies get more high-quality B2B sales leads, turn them into sales, track and measure results, and prove a favorable ROI. I’ve earned an enviable reputation for getting results for my clients.

Would you like to:

  • Know the best offers (calls-to-action) for getting prospective customers to respond?
  • Know what to do to improve your sales lead management programs?
  • Reduce your cost per qualified lead and marketing cost per sale?
  • Determine what inquiry handling and sales lead management strategies, tactics, systems and resources (in-house or outsourced) will result in the highest conversion of the company’s inquiries and leads to sales?
  • Get salespeople to follow up on leads more effectively?

Better marketing makes for better sales

I can also help your team work with the marketing depar™ent to:

  • Gain agreement between marketing and sales on the definition of a qualified lead.
  • Integrate marketing and sales to reduce the cost of sales.
  • Improve sales tools provided by marketing.

Not just more leads: Better leads

I can help you take advantage of the best ways to generate more qualified sales leads. I can show you:

  • How to get more leads into the sales pipeline right away
  • Generate higher-quality, sales-ready leads
  • How to get the most bang for your buck with your lead generation budget
  • Determine the best strategies and tactics for driving leads and sales with marketing.
  • Increase the conversion of leads to sales

Experience that counts

If B2B leads are important to your company’s success, I’m well qualified to assist you. A majority of the work I do for my clients involves lead generation, qualifying leads, and lead management processes. I know what works and what doesn’t regarding generating inquiries and turning them into qualified leads. I can help you make the most of your sales leads while staying in budget.

Start with a Sales Lead Checkup

For an objective look at your B2B sales lead programs, consider a Sales Lead Checkup. I’ll analyze your entire process:

  • Lead generation
  • Inquiry handling
  • Nurturing of prospects
  • Identifying qualified leads
  • “Closing the loop” by tracking results

Then I’ll recommend practical, proven, cost-effective strategies and techniques for leveraging what’s working and improving what’s not working. Contact me and we’ll find a solution that works for you. Need to convince others first? I can help with that also.

Mac McIntosh

Contact Mac for a Free Decision Maker Kit

M. H. "Mac" McIntosh is described by many as one of America's leading business-to-business sales and marketing consultants and marketing speakers. He is president of Mac McIntosh Incorporated, a marketing consulting firm specializing in helping companies get more high-quality sales leads and turn them into sales. More about Mac...